Robert Mealing · Oxford

Research, design and teaching in Oxford.

Welcome to my site.

Hi, I’m Robert. Early in my career, I published a coffeehouse culture magazine in San Diego, managed a new media group for McGraw-Hill Education during the web’s early days, and spent several years at a popular California ad agency. After moving to Oxford, I spent fifteen years teaching, mostly photography and graphic design, and also held a series of academic and pastoral leadership roles.

Alongside all of that, I’ve always been drawn to history, and especially to the history of belief: how it begins, how it changes, and how it shapes the people and places that hold it. For my Diploma in English Local History, I studied the religious institutions of Oxford, from the Anglo-Saxon minster to the Oxford Movement, and then expanded into world religions and classical mythology for my BA. I can’t leave a historical puzzle alone, which is how I came to spend twenty years on the history of tarot. Most recently, I built a history of England’s village healers from their court records and casebooks, and explored the same questions of place and belief in Spiritus Loci.

Whatever the subject, once I’ve found something I love, I want to share it, clearly and in a form that’s (hopefully) nice to look at. That is what the research, the design, the teaching and the websites have in common.

Timeline

Just the highlights; the full CV is here.

1993

Publisher, Blend Magazine, San Diego

1995

New Media Manager, McGraw-Hill Education

2003

Web Project Manager, The Lambesis Agency

2006

Founded tarothistory.com; the forum followed in 2008

2008

Moved to the UK

2010

Graduated. Diploma in English Local History, University of Oxford

2010

Began 15 years of teaching at Oxford Sixth Form College: English, then Photography, with roles as Head of International Students and Senior Tutor

2014

Graduated. BA (Hons) Humanities with Religious Studies, The Open University

2022

Proposed, designed and taught the new Graphic Communication A-Level at Oxford Sixth Form College

2025

Designed UX and UI for Vizaeo, an answer engine optimisation platform

2026

Launched The Cunning Folk Cards and Spiritus Loci projects

Research, design and teaching in Oxford. Currently seeking a role in communications, heritage or education.

Robert

Robert on a staircase, looking up at statues

Personal Projects

Work made without a commission.

Tarot History

Many people don’t know that Tarot originated as a common card game almost 600 years ago. In 2006, I founded a research site on the history of the game from its origins in fifteenth-century northern Italy, its spread across Europe, and its later adoption for divination.

The Tarot History Forum on the same site has been running since 2008. Over 700 members have created more than 24,000 posts across 1,300 topics. The forum is mostly academic, but welcomes beginners and enthusiasts as well as scholars from all around the world.

My own contribution to the field is comparative iconography, using side by side comparison of small details to work out which versions came first and how the designs descended from one another. Two articles from this work appeared in the Association for Tarot Studies newsletter: “The Mysterious Cary Sheet” (2004) and “Hunting the ‘true’ Marseille Tarot” (2006), which proposed a two-family classification of the Marseille pattern from decks dated 1499 to 1790.

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The Cunning Folk Cards

Most people, when they think of magic in old England, think of witches. But there was another group of much more common, hireable, magical practitioners who were for centuries as familiar a presence in English life as the doctor or the priest. They were the “cunning folk”, the village healers and charmers who were sought out when someone fell ill, something was lost, love needed returning, or in the worst cases of all, to counteract spells when bewitchment was suspected.

The project tells the stories of twelve documented sixteenth to nineteenth-century practitioners with content pulled from court records, pamphlets, books, newspapers and their own casebooks. Their world… their tools, methods and beliefs, is presented as an interactive 54-card fortune-telling deck, with deeply annotated sources, a further reading list, and artwork generated in the chapbook woodcut-style appropriate to the era.

The research database is custom-built as an Obsidian vault linked to Zotero reference manager and Claude.ai, holding over 200 sources. A written verification rule governs the content: every claim on the site traces back to a passage I have read directly in the sources and is then used to help bring the remarkable stories of the cunning folk back to life for a modern audience.

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Spiritus Loci

Spiritus Loci is the name I work under online. It’s a variation of the more common term ‘genius loci’ meaning ‘spirit of the place’, a concept that’s fascinated me since I first encountered it in my undergraduate studies. The idea that a place has a spirit is ancient and for millennia has been foundational in the beliefs of our ancestors. Professor Graham Harvey famously opened his book on animism stating ‘animists are people who recognise that the world is full of persons, only some of whom are human, and that life is always lived in relationship to others’.

The website is an experiential investigation into that view and our conception of personhood: can a dog, a tree or a well be ‘someone’? It draws on a large pool of resources exploring the perception of the numinous in everyday life. The site is laid out as a codex that moves through six attendant spirits, field notes, a little book of hours and an original plainsong chant for Hildegard of Bingen, and closes with twenty-four photographs from the scrapbook.

I designed, wrote, photographed and built the site. All photographs are my own, taken on Fujifilm cameras. Generative tools helped substantially with the code and some of the text. The sung voice was generated in Suno and the background animation in Midjourney. Each is credited in the colophon.

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Field Notes

Notes from churches, wells, villages, and other historical locations around England.